Last Updated: June 20, 2026
This Privacy Policy explains how Tools in the Wild (“Tools in the Wild,” “we,” “us,” or “our”) collects, uses, shares, and protects information when you visit or use toolsinthewild.com.
By using our website, you agree to the practices described in this Privacy Policy.
Tools in the Wild provides independent field service software reviews, comparisons, testing-lab content, and workflow analysis for HVAC, plumbing, electrical, and other service businesses.
Our website is designed to help trade businesses evaluate field service management software based on practical workflows, real-world use cases, and hands-on research.
We may collect the following types of information.
Information You Provide to Us
You may provide information directly to us when you:
This information may include:
Information Collected Automatically
When you visit our website, we may automatically collect certain information about your device and usage, including:
This information helps us understand how visitors use the website and improve our content, performance, and user experience.
Cookies and Similar Technologies
We may use cookies, pixels, tags, local storage, analytics scripts, and similar technologies to operate the website, understand visitor behavior, remember preferences, and improve our content.
For more information, please see our Cookie Policy.
We may use information we collect to:
We do not use personal information to allow vendors to influence our reviews, rankings, comparisons, or testing results.
We may use analytics tools to understand website traffic and visitor engagement.
Analytics tools may collect information such as pages visited, session duration, browser type, device type, traffic source, and approximate location.
Where required by law, we will request consent before using non-essential analytics cookies or similar tracking technologies. Privacy laws may give users rights to access, delete, correct, or object to certain processing of personal information, depending on where they live.
We may share information with limited categories of third parties, including:
Service Providers
We may share information with vendors who help us operate the website, such as hosting providers, analytics providers, security tools, email tools, form tools, and technical support providers.
These service providers are only allowed to use information as needed to provide services to us.
Legal and Safety Purposes
We may disclose information if we believe it is necessary to:
Tools in the Wild is an independent review and comparison website.
If we use affiliate links, referral links, sponsorships, or paid partnerships in the future, we will disclose them where appropriate and update this Privacy Policy.
We do not allow vendors to control our editorial opinions, rankings, testing results, or review conclusions.
Our website may link to third-party websites, including software vendors, review platforms, resources, or other external sites.
We are not responsible for the privacy practices, content, or security of third-party websites. When you visit another website, its own privacy policy applies.
We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law.
For example, we may retain contact messages for customer support, legal, security, or recordkeeping purposes.
When information is no longer needed, we may delete, anonymize, or securely retain it as required by law or legitimate business needs.
We use reasonable technical, administrative, and organizational measures to protect information from unauthorized access, disclosure, alteration, or destruction.
However, no website, internet transmission, or electronic storage system is completely secure. The FTC recommends businesses collect only what they need, protect the information they keep, and dispose of it securely when it is no longer needed.
Depending on where you live, you may have rights regarding your personal information, including the right to:
To exercise privacy rights, contact us at hi@toolsinthewild.com.
We may need to verify your identity before responding to a request.
If you are a California resident, you may have additional rights under California privacy law, including the right to know, delete, correct, and opt out of certain uses or disclosures of personal information. California’s privacy law gives consumers more control over personal information businesses collect about them.
Categories of Personal Information We May Collect
In the past 12 months, we may have collected the following categories of personal information:
Category | Examples |
Identifiers | Name, email address, IP address |
Internet or network activity | Pages visited, browser type, device information, referring pages |
Geolocation data | Approximate location based on IP address |
Professional or business information | Company name, role, trade, or business details if submitted by you |
Inferences | General content interests based on website usage |
Sale or Sharing of Personal Information
We do not sell personal information for money.
If we use analytics, advertising, remarketing, affiliate tracking, or similar technologies in a way that is considered “sharing” or “targeted advertising” under applicable privacy law, we will provide the required notice and opt-out choices.
Non-Discrimination
We will not discriminate against you for exercising your privacy rights.
Tools in the Wild is operated from the United States. If you visit the website from outside the United States, your information may be processed in the United States or other countries where our service providers operate.
These countries may have privacy laws that differ from those in your location.
If you are located in the European Economic Area, United Kingdom, or another region that requires a legal basis for processing personal information, we may rely on the following legal bases:
Girl. We are all unc af talking about field service software. Why would a child be here?
Our website is intended for business and professional audiences. It is not directed to children under 13, and we do not knowingly collect personal information from children under 13.
If you believe a child has provided us with personal information, contact us and we will take appropriate steps to delete it.
We may update this Privacy Policy from time to time to reflect changes in our website, practices, service providers, or legal requirements.
When we update this Privacy Policy, we will revise the “Last Updated” date above.
For questions about this Privacy Policy or our privacy practices, contact us at: hi@toolsinthewild.com.
